Privacy Policy

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The Blue Ticks Privacy Policy


Your privacy is very important to us, we are committed to keeping your personal data safe and secure, and handling it in accordance with our legal obligations. Our Privacy Policy sets out in detail the purposes for which we process your personal data, who we share it with and the rights you have in relation to that data.

Any personal information you provide to The Blue Ticks will only be used within The Blue Ticks. It will never be supplied to anyone outside The Blue Ticks without first obtaining your consent, unless we are obliged or permitted by law to disclose it, or to, for example, to safeguard the welfare of our members and their families.


This notice applies to all personal information collected or submitted on the The Blue Ticks website and across its media.

It is important that you understand how and why we use the personal data that we collect from you. We process personal data for different reasons and below we list which types of personal data we need for each purpose.

Registration & Profile

What do we collect when you register and create your profile?

In order to use some of the features on The Blue Ticks you are asked to register. The personal information collected at registration is:

  • your first name and surname;
  • your email address;
  • password you set up to access your account;
  • your chosen location; and
  • your newsletter preferences.

How do we use your Registration & Profile Information?

We use the personal data you gave to us when you initially set up, and subsequently edited, to manage your account for: your log in information, to create a username, assign you to a local The Blue Ticks site and for your newsletter preferences.

How do we use your Newsletter preferences? 

If you have opted in to receive a newsletter, we will use your account data including your name and email address to contact you with the newsletters you have signed up for.

You can opt out of newsletters at any time on your Profile settings page or by clicking the unsubscribe link on the email. Please note it may take up to 48 hours to action this change.

If you have any difficulties subscribing to or unsubscribing from our newsletters, please contact us at


We collect personal data about you when you sign up for surveys:

  • You may choose to sign up for and respond to surveys and polls. If you do this we will collect information about you, including your name, contact details and any survey responses.  We will only forward these on to a 3rd Party, if you give us consent to do so.

Research Polls or Research Panels

We may use online research polls or research panels to conduct market research. This may involve collecting personal data for the purposes of carrying out this research. This collection of data, which may include personal data, may be subject to separate privacy policies. If we intend to inform partners of personal data we will obtain specific consent from you.

We use the data from these polls or panels to:

  • Review our performance, improve products, services and advertising; and,
  • Inform our partners of the results of the research panels or polls, these may include advertising partners.

Survey Data

We use survey data for the purposes of analysing insights and information to enable us, or our partners, to improve services and products. Occasionally surveys are created for education-based research, this will be detailed to you when you sign up for the survey.  Your information will only be passed on to a 3rd party, such a partner or educator, if you have opted in to do so.

You can end your communication with the Help Desk at any time by letting them know your request is closed, by emailing them on help@The Blue

Parent Supporter Service 

If you use our Parent Supporter Service in the Forum, we will collect details of posts and private messages exchanged with parent supporters for the protection of individuals. We may use the information you post and the responses to compile aggregate statistics (e.g. number of registered members, number of individuals addressing specific issues, etc.), to assist us in research and development and sometimes to supply to our partners. In these cases, all information will be completely anonymous.


We collect information about how you use The Blue Ticks using Cookies. This includes your viewing history, IP addresses and device identifiers.  You can find out more information on our use of Cookies here.

Some adverts or links on our pages come from third party sources such as advertisers or affiliate websites. The Blue Ticks also uses 3rd Party Ad Servers to serve advertisements.  Ad Servers use Cookies to help target relevant ads to users.  Some of these third parties use their own Cookies to track how many people have seen a particular ad, or to track how many people have seen it. The Blue Ticks is not responsible for the Cookie policies or practices of these companies. Please see our Cookie Policy on how to change your Cookie settings.

We track site usage through 3rd Party Analytic sites, for example the number of people visiting The Blue Ticks and the different sections of The Blue Ticks. This data is anonymous and we cannot use this to uniquely identify individuals and their usage of the site.

How do we use your location data?

When you use The Blue Ticks, your location data may be collected and processed. To this effect we use different technologies to determine your location, including your IP address, GPS signals, and other sensors that allow us to identify devices.


Improving our services
We use your personal data and analytical data to help us monitor, analyse and improve our service.  We use this data to help us understand which content and services are most interesting and enjoyable for our users. This helps us to make sure that we are providing you with the best possible service.

This will provide you with a more customised and tailored experience including advertising across our platforms. This makes sure that you see advertisements (including personalised advertisements) that are relevant to you. If you opt out of 3rd Party cookies, you may still see advertising, but they will not be specifically tailored to you. For more information on the ways in which we do this, please our Cookie Policy.

Anonymised data

We use anonymised and aggregated data for certain purposes; such as to help us understand what type of content users enjoy and to share with advertisers, so that they know how effective their advertising is. When data is used in this way, you or any other individual would not be identified in any way.

This section tells you the legal bases we use to collect and use your data:

Account creation and Profile 
Basis: Contract

Basis: Legitimate interests

Competitions, Surveys and Product Trials
Basis: Consent

Cookies & 3rd Party Cookies 
Basis: Consent

Local Listings 
Basis: Consent

Newsletters and surveys
Basis: Consent

Reviews and comments
Basis: Consent


We periodically review the data that we keep in our systems and delete or anonymise your data held in our archives, when we consider it is no longer relevant.  Occasionally personal data is kept for longer than our standard retention policy, if it is required for legal or safeguarding interests or in order to respond to any complaints or claims that you make. If this is the case, we will only keep the data for as long as we need in order to fulfil those purposes.

Your Account

We will keep all your personal data for as long as your Blue Ticks account remains active. If you have not logged in for 3 years, we will delete your account and any personal data we hold, unless there is a legitimate reason to keep your account active. You may submit a request to delete your account.

You can, at any time, create an anonymous username, this ensures that anything you post is not identifiable by other users.


Retention period:  Your subscription will remain active until you unsubscribe.  However, if you have not engaged with our emails for 3 years we will remove your subscription.

Competitions, Surveys and Product Trials

Basis: For the period of the competition or product trial. Should you have consented for us to pass your information to a 3rd Party, they may contact you directly and your relationship with them is separate to our relationship with you.

Cookies & 3rd Party Cookies 

Essential cookies and un-essential cookies remain on your computer for a period of 13 months.  Session cookies only remain on your computer for the duration of that particular session.  You can turn these cookies off at any time through your web browser please our terms and conditions for more information. Please note if you turn off essential cookies you may not be able to access certain parts of our site.

Forum Posts

Anything you post in the Forum will be kept there indefinitely. If your account has been deleted or you make a request for your posts to be deleted, your posts will be anonymised.

We store private messages that you may choose to send to other users or our moderating team. These are stored until your account is deleted and you can delete these via your settings.

Comments or reviews

We keep reviews on local listings, product reviews and recipes for as long as the page is live on the site.  If your account is deleted we will keep the comment or review on the site, but anonymise your details.


We may use trusted partners and 3rd Parties to provide services to add value and services to our website and across our platforms.


We do not transfer or store your personal data outside the European Economic Area (EEA) without your consent. If we do carry out any further transfers of your data outside the EEA, we will inform you and we will ensure that the recipient provides an adequate level of protection of your personal data.


You have the right of access, rectification, to be forgotten, portability, to withdraw and the right to object to us processing your personal data for the purposes set out above at any time. Unless we can show that we have a legitimate reason to continue processing your personal data, we will stop processing it.

You can delete your account at any time and/or choose to anonymise your posts by contacting us at, and you can unsubscribe to newsletters and surveys on your Profile or by unsubscribing using the link at the bottom of every email.


We are complying with the Data Protection Act 1998 and Regulation (EU) 2016/679 of the European Parliament and of the Council of the 27th of April 2016, General Data Protection Regulation referred to as “GDPR”.


You have a right to complain to the Information Commissioner’s Officer (ICO), which regulates data protection compliance in the UK, if you are unhappy with how we have processed your personal data. You can do this by visiting the ICO’s site.

We may make changes to this Privacy Policy from time to time. Any changes we make will be posted on this page.